Project Description

Destination Branding





Madisonville, OH needed to establish a new brand identity and meaningful story for a historic and diverse Cincinnati, Ohio, neighborhood. The neighborhood should represent the momentum and progress that have taken place over the years and celebrate this community’s authenticity, rich history, and new synergy.




Katalyst partnered with Kolar Design who developed a visual identity, a branding approach, brand touchpoints and collaborated on unique entertainment experiences to heighten brand expression and visitor engagement. The final visual identity has its roots in the unique and compelling attributes of a growing and vibrant community.