Project Description

Forging Two Entities into One Vision

Ohio Deaf & Blind Education Services (ODBES)

Challenge:

The Ohio Deaf & Blind Education Services (ODBES) needed a new brand identity to serve as the foundation of messaging and marketing communications for the merging of two distinct statewide education agencies into one cohesive offering for students
with different abilities.

Solution:

Katalyst provided new insight through Collective Sessions (team oriented work sessions) as well as a new visual identity, brand guidelines, annual publication, marketing material and more. In turn, this increased stakeholder engagement, improved partnerships, and enhanced overall brand reputation.